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That multiplier seems to be at least 5x too high.

Would be great if BMW or VAG got involved, those are about the only two brands I can think of that would do justice to AM.

Lets cross our fingers and see what happens...
 

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i wonder how those luxury brands can even run aston martin; R&D will be going backwards... but really, they have too much money.

i agree that BMW would be a good potential buyer.
VAG... i don't know. the recent Bentley products are ugly.
 

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This is a really interesting situation. Ford apparently is valuing Aston at close to $2 billion. One Investment Bank put a value closer to $400 million on Aston. Given the thin profitability and sales number the second number is probably much closer to reality. I do hope that experienced "car people" who understand both the engineering and financial aspects of the business end up buying Aston. I would see both Porsche and Lotus (Proton) as good choices. Worst case would be a similar situation to what happened with TVR.

I find it quite interesting that they are not selling Aston and Jaguar as a package. Jaguars financial problems are the likely reason. As a package the value is probably $1.



 
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