I belong to a club of exotic car owners where I live with about 200 members and the local dealership recently had a launch event for the DBX 707. The club is mostly Ferrari, McLaren, and Lamborghini owners. They were all pretty positive about the DBX in general but the car that got the most attention from the group was a matte black F1 edition Vantage the dealer had sitting there. Unfortunately, that was the first sports car the dealer had been able to get from Aston in about a year. Meanwhile, they had something like six DBXs in the showroom.
I get that the DBX is supposed to be Aston's cash cow, and the dealer told me that they weren't actually having much trouble selling them. However, the fact that Aston has to all but stop making sports cars to make their SUV is a good indicator in itself that they aren't anywhere close to a healthy position at this point.
Strangely enough, the crew in the club seem to think more positively of Aston now that they see them competing in F1. I honestly wouldn't have thought it, but just having the name front and center every couple of weeks has seemed to raise the profile of the brand from an "also ran" like Lotus to more of a first-run exotic brand in their heads. Though, to be honest, I think it would really help if the F1 team could perform as well as the mid-tier teams like McLaren and I'm not sure the brand recognition is worth the price they're paying when they have so many other issues that need resources. However, my anecdotal evidence says that, against logic, it has actually helped the brand...at least with the group I associate with.